Job Description:
Best UK Car Insurance is seeking skilled and knowledgeable Content Writers to join our team on a freelance or part-time basis. As a writer for our platform, you will create well-researched, engaging, and informative content that helps UK drivers make smarter decisions about their car insurance.
You’ll be responsible for producing a variety of content formats, including how-to guides, tips & tricks, insurance comparisons, policy breakdowns, savings strategies, and updates on UK car insurance regulations.
Key Responsibilities:
- Research and write in-depth, SEO-friendly articles and guides on car insurance topics relevant to the UK market
- Translate complex insurance concepts into simple, easy-to-understand language for everyday drivers
- Develop engaging headlines, subheadings, and meta descriptions
- Stay up-to-date with the latest trends, updates, and laws in the UK insurance sector
- Collaborate with the editorial team to brainstorm and execute new content ideas
- Ensure all content meets brand tone, style guidelines, and is plagiarism-free
Topics May Include:
- How to get cheap car insurance in the UK
- Understanding no claims bonus and how to protect it
- Temporary & short-term car insurance explained
- Tips for new drivers and students
- Comparing policies from top UK insurers
- Car insurance for electric or classic cars
Requirements:
- Proven experience writing for websites, blogs, or publications (ideally in finance, insurance, or automotive niches)
- Strong understanding of the UK car insurance market (or willingness to research deeply)
- Excellent grammar, writing, and communication skills
- Ability to write in a clear, concise, and reader-friendly style
- Familiarity with SEO best practices and content optimization
- Able to meet deadlines and accept constructive feedback
Bonus Skills:
- Experience with WordPress
- Knowledge of Google Search Console, SEO tools, or keyword research tools (like Ahrefs, SEMrush)
Job Type: Freelance / Part-Time
Location: Remote
Start Date: Immediate
Compensation: Competitive per-article rate (based on experience and word count)
To Apply:Apply via comments form below
Due to overwhelming response we are unable to process all application submitted here. You can apply for this job on Jobs Armada website from the following link
Freelance Content Writer – Car Insurance Guides, Articles & Tips (UK Focus)
Comments
22 responses to “Content Writer – Car Insurance Guides, Articles & Tips (UK Market)”
Hi, I’m a passionate content writer with 2 years digital marketing experience, including content marketing which involved a combination of writing blogs and product descriptions, as well as some simple graphic design, and website formatting.
While my experience in insurance, specifically car insurance, is limited, I am a fast and eager learner, and an adept researcher.
I’m very familiar with SEO tools and the importance of keyword optimisation.
I am very excited about the opportunity you have presented here, and would love an opportunity to show you why I am right for the job.
Good Day Recruiter,
I am Samuel Fatunla, a Millennial Content Writer from Nigeria, who aims to communicate brand goals and objectives to users in the simplest way possible. The idea of insuring an item can be interesting to people, however, when they become prospects, the process becomes overwhelming. Especially when they are unable to find understandable content on the subject of insuring their vehicles.
As your Content Writer, I will ensure your website becomes a credible resource for breakdowns, savings strategies, easy-to-digest car financial testimonials, stories, and step-by-step guides about Car Insurance in the UK.
With me as the Content Writer, drivers will not only anticipate reading our insurance content, but also grow immense trust in our authoritative and honest voice as the Best UK Car Insurance providers.
I am SEO Certified, and have utilized several tools for content writing, editing, publishing, and search engine optimization, such as;
Google Search Console | Ahrefs | SEMrush | Google Keyword Planner | WordPress CMS | Typo 3 CMS | SurferSEO | Grammarly | Canva | Microsoft Office Suite | ChatGPT | Jasper AI | Word Hero
My certifications include:
– Business English Communication Skills, University of Washington
– The Strategy of Content Marketing, University of California
– English for Journalism, University of Pennsylvania
– Higher National Diploma in Civil Engineering
I am eager to contribute to your team and deliver content that aligns with user intent and the Car Insurance Sector of the United Kingdom.
I would welcome a video meeting with your team, to further discuss my intentions to add value. Kindly reach me
Regards,
Samuel.
Hi, I’m a freelance content writer with a technical background and a growing portfolio of SEO-friendly articles. While my core expertise is in engineering and embedded systems, I have recently expanded into writing consumer-focused content, including how-to guides and explainer blogs.
I have a strong ability to research and simplify complex topics—skills I’m confident will translate well into the UK car insurance domain. I am comfortable with SEO practices, headline structuring, keyword optimization, and maintaining an approachable, helpful tone for general readers.
I am eager to contribute well-researched, easy-to-read content for your platform and am available to begin immediately. Looking forward to the opportunity to collaborate and demonstrate my capabilities.
Hi, I have acquired many skills over my professional career. I originally worked as an Insurance auditor for over 4 years. I would need to research and update myself with new FCA guidelines, but my partner is an insurance quality assessor. I am sure she would happily bring me back up to speed with the current landscape of insurance.
Over the past 9 years I have worked as a freelancer with regards to article and blog writing for a wide range of topics. For the past 4 years I have worked for a top advertising platform as a digital content specialist. This involved building websites, perfecting SEO, writing a wide range of blogs and articles, and social media marketing. Coupled with my background in design and video editing, I believe I would be a great addition to your team.
VEHICLE REG: CR34T1V3
MAKE & MODEL: Male, British
REGISTERED: 1992
NAME OF POLICYHOLDER: Mr Josh Swanson (Main Driver)
MILEAGE: 33 years
FUEL TYPE: Hybrid (Digital Creative / IT Literacy / Production Management)
EMISSIONS: Minimal—except under tight deadlines
PREVIOUS OWNERS:
• Film & Television (2020–Present)
• B2B Marketing (2014–2017)
• Music PR (2012–2014)
• Hospitality (2008–2011 / 2017–2020)
SERVICE HISTORY: FULL
• Bachelor’s Degree (First Class)
• A-Levels
• GCSEs
MODIFICATIONS & EXTRAS
• Copywriting & editing across branded content, blogs, VO scripts and SEO
• WordPress veteran: used vocationally in PR, plus founded & managed music blog Bite the Belt
• Recruited and managed contributors, grew blog’s social reach to 1,800+
• Skilled in Hootsuite, Mailchimp, Canva and social content scheduling
• Experience in scripting, editing, publishing
• Rigorous topical research experience
• Highly literate in GSuite, Microsoft Office, SharePoint and production tracking systems
• Long-term driver (insured since 2009) with a lived understanding of car insurance realities
• Soft Top (I’m bald)
COVER TYPE: COMPREHENSIVE
• Calm, clear communicator with a good sense of humour
• Detail-driven and able to juggle multiple threads with minimal fuss
• Comfortable working autonomously or as part of multi-department teams
• Client-facing, talent-friendly, and comfortable with last-minute pivots
• Passionate about making complex info accessible and engaging
• Available for remote or hybrid working
PREVIOUS CLAIMS: NONE (17 years No Claims Bonus)
MOT passed. Ready for immediate test drive.
Dear Hiring Team,
I’m excited to apply for the Content Writer position at Best UK Car Insurance. With a strong background in technical writing, regulatory communication, and content creation across finance and consultancy sectors, I’m confident in my ability to craft clear, engaging, and informative content that helps UK drivers better understand and navigate the car insurance landscape.
In my previous role as an R&D Tax Consultant and Project Manager, I regularly translated complex financial and technical concepts into accessible narratives for a non-specialist audience, often under regulatory scrutiny. This required not just strong writing ability, but a precise, reader-focused approach that aligns perfectly with your mission to simplify car insurance for the public. I also created and managed digital content and social media for a financial consultancy, planning and writing posts that communicated value clearly and concisely, while aligning with brand voice and strategy.
I bring hands-on experience with SEO fundamentals, research-led writing, and content structuring for clarity and engagement. I’m confident using CMS platforms like WordPress and have a keen eye for grammar, formatting, and style consistency. I’m also naturally curious and quick to build subject matter expertise, whether that’s explaining no-claims bonuses, comparing electric car policies, or breaking down the latest FCA regulations.
This role perfectly blends my skill set with my interests, making complex topics accessible, helping people make informed decisions, and writing content that balances clarity with credibility. I would love the opportunity to contribute to your editorial team and support your goal of making car insurance more transparent and affordable.
Thank you for considering my application. I’d welcome the opportunity to discuss how I can support your content goals and bring value to your platform. I can of course submit my CV if my application is successful.
Warm regards,
Hi, I am an insurance expert who used to write for MoneySuperMarket,
With proven experience creating SEO-optimized content for finance and automotive sectors, I’m confident in my ability to deliver clear, well-researched, and engaging articles that help readers make informed decisions.
Over the past few years, I’ve written extensively on insurance topics, including guides on policy comparisons, claims processes, and money-saving strategies. I have a deep understanding of UK insurance structures, including no claims bonuses, excess types, and the nuances between comprehensive and third-party cover. I also stay updated on regulatory changes and trends, which ensures my content remains current and valuable.
Highlights of my qualifications:
Strong grasp of SEO and keyword research (using tools like Ahrefs and SEMrush)
Experience with WordPress and Google Search Console
Ability to translate complex topics into plain, practical language
Track record of delivering clean, high-quality copy on deadline
I’m available to start immediately and would love the opportunity to contribute to your platform. Please feel free to contact me to discuss next steps or view writing samples.
Dear Recruiter,
Greeting for the day!
My experience comes a long way since 2017, I have been engaged in design, developement of various content related to the BFSI Sector and IT Sector, I have active in Digital Marketing, email marketing, white research papers and more of it for the companies that I worked for and also some freelance contract companies. In the past working with the biggest press media – The Times of India Group, ET – EDGE – THE ECONOMIC TIMES, broaden my prospective to the market trend and learning. I am further pleased to offer my expertise and services for the same.
Please feel free to check my linkedin for the descriptive details of my work. And feel free to reachout for any more information
I’m very interested in this Graphic Designer position. I have strong experience in creating logos, social media banners, and ad creatives, and I specialize in using Sketch App, which aligns perfectly with your requirements.
My portfolio includes a wide range of branding and promotional visuals for digital platforms, and I pride myself on delivering visually compelling, brand-consistent designs on time. I’m also comfortable working collaboratively with content and web teams to ensure seamless design integration.
I’d love the opportunity to contribute to your creative goals and bring value to your growing online platforms. Please feel free to check out my portfolio and let me know if you’d like to discuss further.
Looking forward to hearing from you!
Best regards,
Hi Team,
I hope the day is treating you well, and appreciate your open & innovative recruitment strategy!
I’m applying for interesting Content Writer job opportunity in your firm with confidence that skills-set acquired during 13 years of illustrious career in the IT industry meets your documentation needs to a great extent.
While pursuing undergraduate course in India, I participated in workshops on Effective Communication and proud to inform you that I won the Best Participant award for two consecutive years. On entering the IT Services industry as Associate Software Engineer, I was part of Application Support Team for nearly 3 years neatly documenting, tracking, and resolving client’s technical issues and developed code accordingly. I took a hiatus for few years on scoring 7.5 on a scale of 9 in IELTS to pursue postgraduate course in Information Technology Management in the UK. On completion of the course, I’ve grown the corporate ladder till my most recent role in a 1-year Fixed Term Contract with a banking client.
As this comment box offers limited space to describe the awards I won, laurels received from clients, and the value adds delivered across business domains, I request an opportunity through Face-to-Face meeting to present my unique profile for your consideration.
Kind regards,
Rakesh Nadig
Hi there,
I’m a freelance content strategist and SEO specialist with 10+ years of experience writing high-performing content across finance, gaming, and affiliate-led websites. I’ve led content for comparison platforms and previously worked in telecoms, so I’m well-versed in breaking down complex products like insurance into engaging, user-friendly guides.
I’m confident writing on all the topics listed, from savings strategies to electric vehicle insurance, and bring strong SEO, research, and CMS experience (WordPress, GSC, SEMrush). Happy to share samples or work on a trial brief.
Looking forward to connecting,
Rob
Hi. I am a freelance content writer with over a decade of experience ghostwriting for various companies and niches. Past work has included insurance brokers and lawyers, so I have no problem researching complex topics like this.
I hope to hear from you soon. Have a great day. Dawn
Experienced copywriter with extensive SEO and AI optimisation experience. Previous writing topics include social media campaigns for car and personal finance for Aviva.
I’m glad we had the opportunity to connect so that I could get a clear understanding of your social marketing expectations. I’m a professional social media designer having more than 8 years of experience working with so many international brands.
By using social media strategies and implementing procedures based on the results of extensive analysis, study of social media trends, and application of specifics unique to you, I am confident in delivering effective results within your social media channels.
I believe my proposal provides a complete social media marketing strategy which will culminate in highly successful results for your business.
Hello,
Hope you are well,
I would love to apply for the role of content writer.
I have been freelancing since 2016, firstly for Fat Joe as a content writer before working for myself for the past 8 or so years. I have been writing blogs, web content and product descriptions for a range of clients. I enjoy writing about different topics and happy to write about anything from personalised gifts to burial vaults.
In terms of the closest to your company, I have been doing some freelance writing for a law firm for the past 6 months, firstly creating articles before editing them.
I use Grammarly and have used Hemingway for clients. I am happy to implement any keywords as necessary, as well as links.
I would love to discuss more about what you are looking for and what the role entails. I also am a UK driver and have been driving for the past 16 years.
Thanks for your time
Jo
Hello UK Car Insurance Team,
I’m excited to express my interest in the Content Writer role. While my published content has primarily focused on tech, I bring strong research skills, SEO understanding, and a knack for translating complex topics into accessible, engaging reads—skills that I believe will serve your platform well.
I’m eager to deep-dive into the UK car insurance landscape and craft content that’s not just informative but genuinely helpful to everyday drivers. With a background in technical writing and a disciplined approach to deadlines and quality, I’d love to contribute to your growing library of guides and tips.
Feel free to explore some of my work and background here:
Looking forward to the opportunity to contribute!
Best regards,
Shreya Gantayat
Yep. Interested.
Here’s my LinkedIn Profile so you can know more about my work in the SEO Space:
+ I Have experience with both WordPress and Shopify website.
My favorite SEO Tool as of current is Ahrefs, but I use SEMrush as well.
To Much people are applied for this job but i will not write big intro for getting this job because when any of the senior will contact then I’ll show everything that will be according to the requirement of this car insurance company.
Hi there,
I’m a Content Writer with over five years of experience in producing creative, engaging, and informative content for a diverse audience. Though my background is primarily in the world of video games, my ability to explain complex subject matter in a way that is simple for even a layman to understand can be applied to any field, including car insurance. As a UK-based driver myself, I know how complicated car insurance can be, and would welcome the opportunity to create articles and guides to help demystify the process of buying insurance.
Having created a great deal of content for a large YouTube channel, I am familiar with SEO best practices and am able to optimise the content I create accordingly.
I’m very excited about this role, and would love the opportunity to share more of my experience as well as examples of my writing with you.
All the best,
Cat
Hi there,
I’m a content writer with a background in sports writing (most notably covering Formula 1) and a genuine passion for anything on four wheels. I’m currently in the process of getting car insurance myself in the UK, so I know first hand how overwhelming the options and jargon can be.
That’s exactly why this opportunity stood out to me: I’d love to help make the topic clearer, more engaging, and actually useful for everyday drivers. I bring strong research skills, SEO awareness, and an ability to simplify complex subjects while keeping things engaging and accessible.
Happy to take on a trial article.
Best,
Tulsi
I am interested in this role but this application method is very unprofessional. Please provide an email address, then I’ll send you my CV and covering letter.
Hi there,
I’m a highly experienced content writer and copywriter with over 8 years of writing across the automotive, finance, and insurance sectors. I’ve previously written SEO-optimised articles on car finance, celebrity vehicles, insurance advice, and regulatory updates for a leading car insurance provider and start-up personal finance company.
My strengths lie in translating complex financial and insurance concepts into clear, engaging content that resonates with everyday readers. I’m confident in creating how-to guides, comparisons, and savings tips tailored to the UK car insurance market. I also bring experience with WordPress and a strong understanding of SEO best practices.
I’d love the opportunity to contribute informative and actionable content for your readers. Looking forward to hearing from you!
Best regards,
Georgia